{"id":8558,"date":"2022-05-24T08:31:56","date_gmt":"2022-05-24T07:31:56","guid":{"rendered":"https:\/\/zoen.shop\/?p=8558"},"modified":"2022-09-06T09:01:30","modified_gmt":"2022-09-06T08:01:30","slug":"stereotypy-vo-svete-online-nakupov","status":"publish","type":"post","link":"https:\/\/zoen.shop\/sk\/stereotypy-vo-svete-online-nakupov\/","title":{"rendered":"Stereotypy vo svete online n\u00e1kupov"},"content":{"rendered":"\t\t
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Stereotypy vo svete online n\u00e1kupov<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Z\u00e1kazn\u00edcke stereotypy<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\tDnes u\u017e extr\u00e9mne rozvinut\u00fd onlinov\u00fd spotrebite\u013esk\u00fd trh pre\u0161iel od polovice roku 2000 naozaj ve\u013emi dlh\u00fa cestu. Je \u0165a\u017ek\u00e9 uveri\u0165, \u017ee vtedaj\u0161ie finan\u010dn\u00e9 m\u00e9di\u00e1 pova\u017eovali online predaj len za ak\u00fdsi v\u00fdstrelok. Dnes sa n\u00e1m to zd\u00e1 priam smie\u0161ne. V tej dobe existovali tri hnacie sily, ktor\u00e9 zmenili spotrebite\u013esk\u00e9 online prostredie. Prvou bolo dom\u00e1ce \u0161irokop\u00e1smov\u00e9 pripojenie, kedy Wi-Fi nahradilo dial-up internet, \u010do sp\u00f4sobilo, \u017ee sa spotrebitelia vzdali pomal\u00e9ho internetu a prestali pou\u017e\u00edva\u0165 statick\u00fd po\u010d\u00edta\u010d napojen\u00fd na sie\u0165.<\/span>\r\n\r\nDruhou hnacou silou bolo, \u017ee sa v\u0161etky zariadenia stali naozaj ve\u013emi osobn\u00fdmi, tak\u017ee rodina u\u017e nemala len jeden spolo\u010dn\u00fd po\u010d\u00edta\u010d, ale ka\u017ed\u00fd mal svoj vlastn\u00fd notebook, v\u0161ade bolo mnoho tabletov a smartf\u00f3nov r\u00f4zneho druhu. A tou tre\u0165ou bola expanzia obchodn\u00edkov, z\u00e1bava a komunik\u00e1cia. Vzh\u013eadom na to, \u017ee v za\u010diatkoch bolo dom\u00e1ce internetov\u00e9 pripojenie pre mnoh\u00fdch \u013eud\u00ed spravidla prim\u00e1rne, v s\u00fa\u010dasnosti sa sk\u00f4r pas\u00edvne sp\u00e1ja s neust\u00e1le zapnut\u00fdm mobiln\u00fdm internetom, ktor\u00fd je v\u017edy dostupn\u00fd, a m\u00e1 super mega r\u00fdchlos\u0165, pri\u010dom vyu\u017e\u00edva liber\u00e1lne objemy d\u00e1t. Internet sa stal naozaj ve\u013emi osobnou z\u00e1le\u017eitos\u0165ou. Je pre n\u00e1s jednoducho v\u0161etk\u00fdm a v\u017edy ho m\u00e1me plne k dispoz\u00edcii.<\/span>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Fragmentovan\u00e9 spotrebite\u013esk\u00e9 kmene<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\tDo roku 2022 sa stal internet jedn\u00fdm obrovsk\u00fdm trhom a pracoviskom zlo\u017een\u00fdm z r\u00f4znych kme\u0148ov spotrebite\u013eov, div\u00e1kov, hr\u00e1\u010dov a pracovn\u00edkov. Internet je jednoducho mas\u00edvnou s\u00fa\u010das\u0165ou ka\u017ed\u00e9ho n\u00e1\u0161ho d\u0148a, \u010di u\u017e v pr\u00e1ci, pri odpo\u010dinku, alebo po\u010das z\u00e1bavy. Po\u010fme v\u0161ak bli\u017e\u0161ie presk\u00fama\u0165 niektor\u00e9 kmene a ich stereotypy.<\/span>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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1. Tabletov\u00ed dedkovci<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\t\tTabletov\u00ed dedkovci s\u00fa vo v\u0161eobecnosti prvou gener\u00e1ciou star\u0161\u00edch dospel\u00fdch, ktor\u00ed sa pripojili k webu 0.1 prostredn\u00edctvom osobn\u00fdch po\u010d\u00edta\u010dov, no teraz s\u00fa u\u017e na d\u00f4chodku, po\u010das ktor\u00e9ho maj\u00fa dostatok \u010dasu aj pe\u0148az\u00ed. Vedia, \u010do je zelen\u00e9 pl\u00e1tno, ihli\u010dkov\u00e1 tla\u010diare\u0148 a s l\u00e1skou spom\u00ednaj\u00fa na telef\u00f3ny Nokia. T\u00e1to skupina ve\u013emi v\u00fdrazne \u201ckonzumuje\u201d online, ve\u010f mnoh\u00ed z t\u00fdchto spotrebite\u013eov s\u00fa majitelia domov, ktor\u00ed maj\u00fa ve\u013ea pas\u00edvneho \u010dasu na vyu\u017e\u00edvanie r\u00f4znych platforiem. Prim\u00e1rne t\u00fd\u017edenn\u00e9 n\u00e1kupy potrav\u00edn s\u00fa v kmeni tabletov\u00fdch dedkovcov ritu\u00e1lom, to znamen\u00e1, \u017ee t\u00edto \u013eudia s\u00fa cenn\u00fdm publikom pre market\u00e9rov, preto\u017ee ich st\u00e1le m\u00f4\u017eu oslovi\u0165 star\u0161\u00edmi m\u00e9diami, ako s\u00fa telev\u00edzne kan\u00e1ly a printov\u00e9 m\u00e9di\u00e1. Na trhoch, ako je Ve\u013ek\u00e1 Brit\u00e1nia, ve\u013emi \u010dasto vyu\u017e\u00edvaj\u00fa hern\u00e9 platformy, na ktor\u00fdch sa venuj\u00fa r\u00f4znym aktivit\u00e1m ako s\u00fa st\u00e1vky, bingo a n\u00e1kupy v aplik\u00e1ci\u00e1ch. Facebook (FB) zaznamen\u00e1va kolaps demografick\u00e9ho dosahu, pri\u010dom mnoh\u00ed spotrebitelia mlad\u0161\u00ed ako 20 rokov vn\u00edmaj\u00fa t\u00fato platformu ako nerelevantn\u00fa, no star\u0161\u00ed spotrebitelia FB st\u00e1le pou\u017e\u00edvaj\u00fa, je to pre nich nie\u010do ako nov\u00e1 Nokia. Trhov\u00e1 hodnota tohto kme\u0148a je vyjadren\u00e1 z\u00e1kazn\u00edkmi zameran\u00fdmi na potraviny, dom\u00e1ce potreby a financie. Gener\u00e1cia, ktor\u00fa l\u00e1skavo ozna\u010dujeme ako tabletov\u00fdch dedkovcov, bola p\u00f4vodne pln\u00e1 “po\u010diato\u010dn\u00fdch inov\u00e1torov”.<\/span>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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2. Pracanti<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\t\tKme\u0148 “Pracantov”, ktor\u00fdch centrom vesm\u00edru s\u00fa ceny domov, pri\u010dom s\u00fa uv\u00e4znen\u00ed v nekone\u010dnom svete pr\u00e1ce, p\u00f4\u017ei\u010diek a m\u00ed\u0148ania, je pln\u00fd superhrdinov a hrdiniek spotrebite\u013eskej ekonomiky s nadprirodzen\u00fdmi silami. Ako zrel\u00ed dospel\u00ed \u013eudia a popredn\u00ed majitelia domov s\u00fa z\u00e1visl\u00ed od “nehnute\u013enostn\u00e9ho porna”, pri\u010dom s\u00fa cie\u013eov\u00fdm trhom najm\u00e4 pre seri\u00f3zny finan\u010dn\u00fd sektor so zabezpe\u010den\u00fdmi dlhov\u00fdmi produktami. Pracanti s\u00fa z\u00e1kladom celej ekonomiky, ve\u013ea m\u00ed\u0148aj\u00fa a aj ke\u010f sa v bohat\u0161\u00edch a vysokopr\u00edjmov\u00fdch vrstv\u00e1ch pova\u017euj\u00fa za vlastn\u00edkov domov, \u010dasto s\u00fa sk\u00f4r\u00a0 “vlastn\u00edci dlhov”. Napriek tomu pracuj\u00fa, po\u017ei\u010diavaj\u00fa si, m\u00ed\u0148aj\u00fa a v\u0161etci sme od nich viac-menej z\u00e1visl\u00ed. Naj\u0161ikovnej\u0161\u00ed eTaileri bud\u00fa venova\u0165 ve\u013ea marketingov\u00e9ho \u00fasilia na z\u00edskanie tohto kme\u0148a. Pracanti s\u00fa najcennej\u0161ou zlatou ba\u0148ou pre predaj, preto\u017ee dok\u00e1\u017eu nakupova\u0165 a po\u017ei\u010diava\u0165 si st\u00e1le a bez ak\u00fdchko\u013evek v\u00fd\u010ditiek.<\/span>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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3. Tinder popolu\u0161ky <\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\t\tTinder popolu\u0161ky (a \u201cpopolu\u0161kovia\u201d) s\u00fa ve\u013emi soci\u00e1lne akt\u00edvni, pou\u017e\u00edvaj\u00fa, ako je jasn\u00e9 z n\u00e1zvu, Tinder a \u0161irok\u00fa \u0161k\u00e1lu \u010fal\u0161\u00edch soci\u00e1lnych m\u00e9di\u00ed. \u010casto s\u00fa vo v\u0161etkom z\u00e1visl\u00ed od smartf\u00f3nov a MacBookov, no s\u00fa to oddan\u00ed spotrebitelia, ktor\u00ed sa \u017eivia \u00favermi, nevlastnia telev\u00edzory, domy a v \u010doraz v\u00e4\u010d\u0161om po\u010dte ani aut\u00e1. T\u00edto spotrebitelia s\u00fa s\u00fa\u010das\u0165ou ekonomiky predplatn\u00e9ho, sleduj\u00fa filmy a po\u010d\u00favaj\u00fa hudbu, ale nevlastnia \u017eiadne DVD ani CD. Namiesto toho, aby jazdili Nissanom Micra, si vezm\u00fa Bolt kolobe\u017eku alebo chytia Uber. Pravdepodobne \u017eij\u00fa v husto ob\u00fdvan\u00fdch mestsk\u00fdch oblastiach, b\u00fdvaj\u00fa v n\u00e1jme a pre\u017eili Covid \u00e9ru, home-officuj\u00fa, preferuj\u00fa “Netflix & Chill” a objedn\u00e1vaj\u00fa si pizzu priamo domov. Najsignifikantnej\u0161ie pre nich je, \u017ee s\u00fa vo v\u00e4\u010d\u0161ine pr\u00edpadov v polotrval\u00fdch vz\u0165ahoch, slobodn\u00ed alebo vidia svet randenia a socializ\u00e1cie cez optiku swipov a chatovania. Odtia\u013e poch\u00e1dza kme\u0148ov\u00fd n\u00e1zov “Tinder popolu\u0161ky”. Svetov\u00e9 ekonomick\u00e9 f\u00f3rum, ktor\u00e9 sa nesl\u00e1vne presl\u00e1vilo ka\u017edoro\u010dn\u00fdm stretnut\u00edm v Davose, pou\u017e\u00edva slogan: “Ni\u010d nevlastni a bude\u0161 \u0161\u0165astn\u00fd”. T\u00e1to stereotypn\u00e1 skupina b\u00fdva dos\u0165 zadl\u017een\u00e1, tak\u017ee uvid\u00edme, \u010di to, \u017ee ni\u010d nevlastnia im prinesie skuto\u010dn\u00e9 \u0161\u0165astie.<\/span>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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4. \u0160peci zlat\u00ed\u010dka<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\t\tKme\u0148 \u0161peci zlat\u00ed\u010diek je ak\u00fdmsi “zlat\u00fdm prachom spotrebite\u013eov”. \u0160pecifick\u00e9 produkty a slu\u017eby pom\u00e1haj\u00fa dosiahnu\u0165 vysok\u00fa hodnotu, loj\u00e1lnu a pr\u00e9miov\u00fa spotrebu ve\u013emi \u0161pecifick\u00fdch cie\u013eov\u00fdch spotrebite\u013eov, ktor\u00ed s\u00fa motivovan\u00ed a ochotn\u00ed min\u00fa\u0165 nemal\u00fa sumi\u010dku pe\u0148az\u00ed. Chc\u00fa to najlep\u0161ie, ma\u0165 uspokojen\u00e9 \u0161pecifick\u00e9 \u201cm\u00ed\u0148acie\u201d potreby. Oslovenie t\u00fdchto mimoriadn\u00fdch vysoko hodnotn\u00fdch \u201czlat\u00ed\u010diek\u201d je presne to miesto, kde sa zoen.shop st\u00e1va skvel\u00fdm kan\u00e1lom na budovanie spojenia a vz\u0165ahov prostredn\u00edctvom videopredaja.<\/span>\r\n\r\n \r\n\r\nV\u0161etky produkty s\u00fa definovan\u00e9 cenov\u00fdm faktorom, pri\u010dom na internete je porovn\u00e1vanie cien prirodzen\u00e9, nie v\u0161ak vtedy, ke\u010f pon\u00fakate naozaj \u0161pecifick\u00fd produkt alebo slu\u017ebu. \u010co napr\u00edklad v pr\u00edpade, \u017ee pred\u00e1vate nehnute\u013enos\u0165 toho \u010di onoho druhu, alebo ak poskytujete individu\u00e1lne spoplatnen\u00e9 slu\u017eby, ako napr\u00edklad kou\u010ding, alebo mo\u017eno pred\u00e1vate oble\u010denie na mieru. Ke\u010f\u017ee digit\u00e1lnu interakciu op\u00e4\u0165 transformujeme na personalizovan\u00fd z\u00e1\u017eitok, konverzia marketovan\u00fdch \u0161pecifick\u00fdch produktov a slu\u017eieb je nevyhnutn\u00e1, nechcete predsa necha\u0165 vysokohodnotn\u00fd lead v “opustenom ko\u0161\u00edku”, tak sa naz\u00fdva nedokon\u010den\u00e1 webov\u00e1 n\u00e1v\u0161tevnos\u0165, ktor\u00fd z ak\u00e9hoko\u013evek d\u00f4vodu nenak\u00fapi. Je to o “\u013eu\u010foch”, ve\u010f \u013eudia nakupuj\u00fa od \u013eud\u00ed. Tento kme\u0148 \u0161peci zlat\u00ed\u010diek s\u00fa n\u00e1kupcovia \u017eivotn\u00e9ho \u0161t\u00fdlu, tak\u017ee ich chcete na cel\u00fd \u017eivot.<\/span>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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5. TokBloxeri<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\t\tTokBloxeri s\u00fa prepojen\u00ed s vonkaj\u0161\u00edm svetom ako nejak\u00ed digit\u00e1lni domorodci. Streamuj\u00fa hudbu a sleduj\u00fa youtuberov, od ktor\u00fdch loj\u00e1lne nakupuj\u00fa tovar priamo zo siln\u00fdch influencersk\u00fdch kan\u00e1lov. Obrovsk\u00e9 mno\u017estvo vo\u013en\u00e9ho \u010dasu venuj\u00fa TikToku na smartf\u00f3noch, pri\u010dom s\u00fa\u010dasne hraj\u00fa Roblox, Fortnite alebo Counterstrike. Je \u013eahk\u00e9 ich spozorova\u0165, preto\u017ee von vych\u00e1dzaj\u00fa oble\u010den\u00ed v mikin\u00e1ch s kapuc\u0148ou a v drah\u00fdch tenisk\u00e1ch. Dokonca aj mlad\u00ed t\u00edned\u017eeri v\u00e1m dok\u00e1\u017eu poveda\u0165 cenu Bitcoinu v ktor\u00fako\u013evek denn\u00fa alebo no\u010dn\u00fa hodinu, m\u00e4so a alkohol pova\u017euj\u00fa za hotov\u00e9 zlo a je pre nich samozrejm\u00e9, \u017ee vlastnia kryptomenu MANA tak isto, ako to, \u017ee maj\u00fa bankov\u00fd \u00fa\u010det. TokBloxeri s\u00fa nesmierne d\u00f4le\u017eitou skupinou spotrebite\u013eov, ktor\u00ed sa na svet pozeraj\u00fa cez VR sl\u00fachadl\u00e1 a s\u00fa snom ka\u017ed\u00e9ho eTailera. Tak ako kedysi Tinder popolu\u0161ky “d\u00fafali”, \u017ee im svet le\u017e\u00ed pri noh\u00e1ch, tak maj\u00fa TokBloxeri k dispoz\u00edcii Meta svet, ktor\u00fd m\u00f4\u017eu neust\u00e1le sk\u00fama\u0165. Zatia\u013e \u010do my st\u00e1le \u010dak\u00e1me, \u017ee tento kme\u0148 e\u0161te viac posiln\u00ed u\u017e teraz ve\u013emi v\u00fdrazn\u00fa online k\u00fapnu silu, s\u00fa to pr\u00e1ve ich z\u00e1stupcovia, Pracanti, ktor\u00ed im dop\u013a\u0148aj\u00fa ekonomick\u00e9 zdroje. \u00c1no, sila vreckov\u00e9ho od rodi\u010dov je \u010dasto zdrojom spotrebn\u00fdch v\u00fddavkov tohto kme\u0148a.<\/span>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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D2C \u2013 Predaj priamo spotrebite\u013eovi<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\tV\u00fdvoj eTail trhu v\u00fdrazne ovplyv\u0148uje e\u0161te jeden smer, ktor\u00fd odstra\u0148uje star\u00e9 predstavy o pohlav\u00ed a demografick\u00fdch pravidl\u00e1ch. Ke\u010f\u017ee fyzick\u00fd svet obchodov a kancel\u00e1ri\u00ed ustupuje, alebo e\u0161te hor\u0161ie, mizne, zna\u010dky a predajcovia v\u0161etk\u00e9ho druhu u\u017e vlastne ani fyzick\u00fa pr\u00edtomnos\u0165 z\u00e1kazn\u00edkov nepotrebuj\u00fa. Teraz u\u017e m\u00f4\u017eu pred\u00e1va\u0165 \u0161t\u00fdlom D2C (Direct to Consumer – priamo spotrebite\u013eovi). V\u0161etky uveden\u00e9 kmene s\u00fa \u010doraz viac pri\u0165ahovan\u00e9 D2C. Uve\u010fme si pr\u00edklad, ak by sme v\u00e1m povedali, \u017ee chceme konkr\u00e9tnu bundu a sme ochotn\u00ed zaplati\u0165 4-n\u00e1sobok ceny porovnate\u013enej verzie v obchode od be\u017en\u00e9ho predajcu alebo \u017ee priebe\u017ene nakupujeme v\u00fdrobky od japonsk\u00e9ho predajcu, preto\u017ee v strednej Eur\u00f3pe po nich nie je stopy, a to v hodnote tis\u00edciek eur v priemere za rok, tak v\u00e1m mus\u00ed by\u0165 jasn\u00e9, \u017ee D2C \u0161t\u00fdl predaja je naozaj ve\u013emi l\u00e1kav\u00fd. Skuto\u010dn\u00ed \u013eudia na r\u00f4zne vzdialen\u00fdch miestach sa rozhodli spoji\u0165, a tak vznikla podstata D2C.<\/span>\r\n\r\nSta\u0148te sa s\u00fa\u010das\u0165ou video call shopping sveta<\/a> v\u010faka zoen.shop platforme, ktor\u00e1 v\u00e1m umo\u017en\u00ed vidie\u0165 sa so z\u00e1kazn\u00edkmi tv\u00e1rou v tv\u00e1r. Ve\u010f pr\u00e1ve videohovor je to, \u010do n\u00e1s v\u0161etk\u00fdch dok\u00e1\u017ee spoji\u0165.<\/span>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Dnes u\u017e extr\u00e9mne rozvinut\u00fd onlinov\u00fd spotrebite\u013esk\u00fd trh pre\u0161iel od polovice roku 2000 naozaj ve\u013emi dlh\u00fa cestu. Je \u0165a\u017ek\u00e9 uveri\u0165, \u017ee vtedaj\u0161ie finan\u010dn\u00e9 m\u00e9di\u00e1 pova\u017eovali online predaj len za ak\u00fdsi v\u00fdstrelok. Dnes sa n\u00e1m to zd\u00e1 priam smie\u0161ne. V tej dobe…<\/p>\n","protected":false},"author":2,"featured_media":7735,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[62],"tags":[],"yoast_head":"\nStereotypy vo svete online n\u00e1kupov - zoen.shop<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zoen.shop\/sk\/stereotypy-vo-svete-online-nakupov\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Stereotypy vo svete online n\u00e1kupov - zoen.shop\" \/>\n<meta property=\"og:description\" content=\"Dnes u\u017e extr\u00e9mne rozvinut\u00fd onlinov\u00fd spotrebite\u013esk\u00fd trh pre\u0161iel od polovice roku 2000 naozaj ve\u013emi dlh\u00fa cestu. Je \u0165a\u017ek\u00e9 uveri\u0165, \u017ee vtedaj\u0161ie finan\u010dn\u00e9 m\u00e9di\u00e1 pova\u017eovali online predaj len za ak\u00fdsi v\u00fdstrelok. Dnes sa n\u00e1m to zd\u00e1 priam smie\u0161ne. V tej dobe...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zoen.shop\/sk\/stereotypy-vo-svete-online-nakupov\/\" \/>\n<meta property=\"og:site_name\" content=\"zoen.shop\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Zoenshop-105671925054190\" \/>\n<meta property=\"article:published_time\" content=\"2022-05-24T07:31:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-06T08:01:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zoen.shop\/wp-content\/uploads\/2022\/05\/image-for-blog-54-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"zoen shop\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@zoenshop\" \/>\n<meta name=\"twitter:site\" content=\"@zoenshop\" \/>\n<meta name=\"twitter:label1\" content=\"Autor\" \/>\n\t<meta name=\"twitter:data1\" content=\"zoen shop\" \/>\n\t<meta name=\"twitter:label2\" content=\"Predpokladan\u00fd \u010das \u010d\u00edtania\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 min\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/zoen.shop\/sk\/stereotypy-vo-svete-online-nakupov\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/zoen.shop\/sk\/stereotypy-vo-svete-online-nakupov\/\"},\"author\":{\"name\":\"zoen shop\",\"@id\":\"https:\/\/zoen.shop\/sk\/#\/schema\/person\/115922d6a05bf99e4dc9ffbe35ece890\"},\"headline\":\"Stereotypy vo svete online n\u00e1kupov\",\"datePublished\":\"2022-05-24T07:31:56+00:00\",\"dateModified\":\"2022-09-06T08:01:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/zoen.shop\/sk\/stereotypy-vo-svete-online-nakupov\/\"},\"wordCount\":1706,\"publisher\":{\"@id\":\"https:\/\/zoen.shop\/sk\/#organization\"},\"articleSection\":[\"Business Growth\"],\"inLanguage\":\"sk-SK\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/zoen.shop\/sk\/stereotypy-vo-svete-online-nakupov\/\",\"url\":\"https:\/\/zoen.shop\/sk\/stereotypy-vo-svete-online-nakupov\/\",\"name\":\"Stereotypy vo svete online n\u00e1kupov - 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Je \u0165a\u017ek\u00e9 uveri\u0165, \u017ee vtedaj\u0161ie finan\u010dn\u00e9 m\u00e9di\u00e1 pova\u017eovali online predaj len za ak\u00fdsi v\u00fdstrelok. Dnes sa n\u00e1m to zd\u00e1 priam smie\u0161ne. 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